RICK ROSS X NIKE : BOOM

27 09 2010





CHEERS

26 09 2010

“A creative dozen of snowboarding’s most dynamic riders come together for CHEERS, the new film by People Creative. The same crew who brought you last year’s Nice Try team up with legends like JP Walker and Jeremy Jones alongside young wizards like Joe Sexton and Zac Marben. CHEERS bridges the gap between pedigree and potential—with a variety of talent, terrain, and locations to make this the best People movie yet. Filmed in crispy HD digital video with a wicked soundtrack, CHEERS takes viewers up-close and on-location to Lake Tahoe, Finland, Sweden, Whistler, Revelstoke, Washington, Utah, Oregon, Minnesota, and Newfoundland for a full season of good times and great snowboarding.”

The following riders will be featured in “CHEERS”:
JP Walker, Jeremy Jones, Seth Huot, Joe Sexton, Aaron Bittner, Lauri Heiskari, Mikey Rencz, Eero Niemela, Shaun McKay, Curtis Ciszek, Zac Marben, Simon Chamberlain and special appearance by Bryan Fox.





NIKE SNOWBOARDING – DANNY KASS BOOT

23 09 2010

Nike Snowboading unleashed their first ever pro model snowboard boot with Danny Kass’ Zoom DK.

“Developed in close consult with Danny, the boots feature a pile of tech that we won’t even get into here. What we will get into is the art and ID, designed by none other than Mark Dean Veca. The red model is paneled with hit of his signature drippy style, while the more subtle black colorway keeps MDV to the tongue and logo.”

Check the Nike Snowboarding Dealer Locator for a shop near you!

Info: Nike Snowboarding





NIKE 6.0. – RZA VS. AGUIRRE

18 09 2010

“Nike 6.0’s latest video with the RZA is the funniest yet with the Abbot getting so hyped on Mason Aguirre that he is compelled to spit a freestyle. “It may look like it’s a party, but it’s not that easy!” Pretty much sums up Mason to a tee.”





APPLE – NANO

2 09 2010

Introduced by Steve Jobs yesterday, the new iPod nano has been completely redesigned with Multi-Touch — the same technology that makes iPhone, iPad, and iPod touch so amazing.
Now it’s half the size and even easier to play. And everything you want to hear is just a tap or swipe away. Show off your album art, photos, and the color-coordinated wallpaper on the 1.5-inch color display with 240-by-240 pixel resolution. The updated version is now 46 percent smaller, 42 percent lighter, and 100 percent made for music with Multi-Touch.
It’s the perfect size for a tap or a swipe, so fingertips feel right at home.

Info: Apple





US OPEN OF SURFING

10 08 2010

The US OPEN took place last weekend in HUNTINGTON BEACH, California.
Local favorite Brett Simpson (Huntington Beach, CA), 25, defeated current Association of Surfing Professionals (ASP) World No. 1 Jordy Smith and took home the trophy! Congrats!
Talking about trophies… Luckily, THEGOODLIFE was also part of the craziness and with him his trophy in terms of his camera, which gave him a lot of opportunities to capture some moments of the event.
So head over to the THEGOODLIFE to get more images from Huntington and the US OPEN!

Info: The Good Life